Santa Barbara Real Estate Market Report | February 2025
Resilient Performance with Emerging Signs of Softening
Following an exceptionally active January, the South Santa Barbara County real estate market posted another strong month in February, with total sales volume rising 15% compared to the same time last year. However, momentum has begun to temper as we enter March, with early signs of buyer hesitation, longer days on market, and a growing number of price reductions—pointing to a shift in sentiment amid broader economic concerns.
MARKET HIGHLIGHTS – FEBRUARY 2025
Total Sales: 102 (+15% year-over-year)
Single-Family Homes
- Average Sales Price: $3,468,485 (▼18%)
- Median Sales Price: $2,665,625 (▲18%)
- Units Sold: 76
Condominiums & Townhomes
- Average Sales Price: $1,536,740 (▲50%)
- Median Sales Price: $1,450,000 (▲51%)
- Units Sold: 26
While single-family home prices show a decrease in average due to fewer ultra-luxury transactions this month, the median increase reflects continued strength in the mid-to-high-end market. The condo segment remains notably strong, both in price appreciation and sales activity.
MARKET DYNAMICS
- Cash Buyers: Represented 33% of February sales
- Inventory: 2.68 months of supply
- Notable Trend: Price reductions are increasing, and buyer activity has become more selective as economic uncertainty weighs on decision-making.
LOOKING AHEAD
The Santa Barbara market continues to benefit from its unique appeal, limited supply, and long-term value proposition. However, the environment is shifting. Interest rate concerns, government policy discussions, and stock market volatility are starting to impact consumer confidence.
We expect a more balanced spring market, with buyers gaining some leverage and sellers needing to price more strategically to capture attention.
KNIGHT REAL ESTATE GROUP
Our mission is to help you navigate every market—whether accelerating or adjusting—with clarity and confidence. If you’re thinking about buying, selling, or simply staying informed, we’re here to support your goals with experience-backed strategy and personalized service.
Let’s talk about how we can help you move forward this year.
Disclaimer: This report is based on available data and market trends as of 2/1/25. Actual market conditions may vary, and individuals are encouraged to consult with real estate professionals for personalized advice.
Santa Barbara Real Estate Market Report | January 2025
The start of the year brought immense challenges to Southern California, reminding us of the power and resilience and adaptability of the human spirit and what is required in our industry.
The devastating Los Angeles wildfires have had a profound impact on individuals, families, and the real estate market alike. As people navigate the aftermath, many are re-evaluating their housing decisions—some opting to relocate, while others explore rebuilding options. Locally, the most pressing question has been: How have the LA fires impacted the Santa Barbara market?
The answer — many local buyers who had been waiting on the sidelines were motivated to secure a property in January, rather than delay their purchases. This spurred a significant increase in sales activity. Montecito, in particular, saw significant activity in January, with seven properties transacting over $10 million — primarily purchased by local buyers. Among those who lost their homes in LA and moved to Santa Barbara, most have opted to rent, with a strong preference for Montecito due to the highly regarded Montecito Union and Cold Spring school districts.
South Santa Barbara County Market Overview
The broader Santa Barbara real estate market started 2025 with notable growth when compared to January 2024:
Total sales volume: Up 15% to 98 transactions
Single-family home prices:
Average sales price: $4,822,622 (+51%)
Median sales price: $2,875,000 (+19%)
Condominium prices:
Average sales price: $1,575,549 (+66%)
Median sales price: $1,000,000 (+13%)
The sharp rise in the average and median single-family home prices was largely driven by the seven luxury sales exceeding $10 million (4 of which transacted over $20 million!).
Market Dynamics & Inventory
- Cash buyers remain dominant, accounting for 48% of all transactions in January
- Inventory levels remain tight, with just 2.62 months of supply
For deeper insights into the market’s performance, we invite you to explore the full report, provided with expert data and analysis by our trusted partners at Fidelity National Title.
We encourage you to explore recent sales and blog posts on our website for additional insights and updates. If you have any questions about market trends or are considering your next steps, we’re here to help.
Whether you’re planning to buy, sell, or simply stay informed, Knight Real Estate Group is your trusted partner every step of the way. Reach out to us today to discuss your real estate goals and how we can help you achieve success in the year ahead.
Disclaimer: This report is based on available data and market trends as of 1/1/25. Actual market conditions may vary, and individuals are encouraged to consult with real estate professionals for personalized advice.
Santa Barbara Real Estate Market Report | December 2024
2024 was another strong year for the South Santa Barbara County real estate market. Double-digit growth in average prices and total sales volume highlighted the region’s ongoing appeal. A significant portion of transactions (41%) were cash purchases, demonstrating strong confidence in the market and the enduring value of Santa Barbara real estate. As we move into 2025, Knight Real Estate Group anticipates an active year for real estate, buoyed by sustained demand and competitive pricing strategies.
2024 Key Metrics at a Glance
Overall Market Performance
Average sales price: $2,893,929 (+11% YoY)
Median sales price: $1,794,000 (+6% YoY)
Single-Family Homes
Average price: $3,509,152 (+10% YoY)
Median price: $2,172,130 (+3% YoY)
Total sales: 894 units
Condos
Average price: $1,271,485 (+3% YoY)
Median price: $995,000 (+5% YoY)
Total sales: 339 units
Despite higher financing costs relative to the past decade, total sales volume increased 12% year-over-year to reach 1,233 units sold. Buyers adjusted their strategies in 2024, with cash transactions playing a prominent role in securing properties.
Key Market Trends
Turn-Key Properties in Demand: Homes that are updated, well-priced, and located in desirable neighborhoods often sold quickly and above asking price.
Challenging Market for Overpriced Properties: Homes requiring significant updates or listed at overly ambitious prices lingered on the market longer.
Inventory Levels: As of December, months of supply (MOS) was 2.17, reflecting a competitive sellers’ market.
Looking Ahead to 2025
The South Santa Barbara County real estate market remains resilient and well-positioned for another strong year. Competitive pricing, impeccable presentation, and strategic marketing will be critical for sellers aiming to achieve premium results in 2025. For deeper insights into the market’s performance, we invite you to explore the full report, provided with expert data and analysis by our trusted partners at Fidelity National Title.
We encourage you to explore recent sales and blog posts on our website for additional insights and updates. If you have any questions about market trends or are considering your next steps, we’re here to help.
Whether you’re planning to buy, sell, or simply stay informed, Knight Real Estate Group is your trusted partner every step of the way. Reach out to us today to discuss your real estate goals and how we can help you achieve success in the year ahead.
Disclaimer: This report is based on available data and market trends as of 12/1/24. Actual market conditions may vary, and individuals are encouraged to consult with real estate professionals for personalized advice.
Santa Barbara Real Estate Market Report | November 2024
November 2024 Market Report: Strong Performance as the Year Wraps Up
The South Santa Barbara County real estate market continues to demonstrate resilience and steady growth as we approach the end of 2024. Year-to-date (YTD) through November, the average sales price has climbed to $2,941,655, marking an 11% increase over the same period in 2023. The median sales price also saw growth, rising 4% to $1,795,000.
Breaking Down the Numbers
Single-Family Homes: Average price: $3,566,383 (+10% YTD) | Median price: $2,200,000 (+5% YTD)
Condos: Average price: $1,289,730 (+3% YTD) | Median price: $998,500 (+5% YTD)
Despite higher financing costs compared to the last decade, buyers continue to prioritize homeownership, with 41% of YTD transactions closing as all-cash purchases. Total sales volume also saw a healthy uptick, rising 11% to reach 1,137 units sold this year.
Inventory & Market Trends
November inventory tightened slightly, with the months of supply (MOS) dipping to 2.58 months, down from 3.14 months in October. This signals a continued competitive market, where well-priced, turn-key properties in desirable locations remain in high demand, often selling quickly and above asking price. Conversely, homes requiring significant updates or priced too ambitiously are seeing longer days on market.
Key Takeaway
As we close out the year, strategic pricing and exceptional property presentation remain critical for achieving strong results in this dynamic market.
If you’re curious about your home’s current value or considering a move in 2025, Knight Real Estate Group is here to guide you with expertise and proven results. Reach out to discuss how we can position you for success in today’s real estate landscape.
Disclaimer: This report is based on available data and market trends as of 11/1/24. Actual market conditions may vary, and individuals are encouraged to consult with real estate professionals for personalized advice.